Globally, women still make 23% less than men. At current rates it would take 70 years to close that pay gap.

To highlight this issue, we created a Twitter (X) campaign that would "rob" your tweets-- blacking out 23% of max character count to create a jarring visual representation of the problem.

I oversaw how this program worked as well as shooting an accompanying social experiment. It all launched at the actual UN General Assembly with Abby Wambach & Patricia Arquette.